update: LOCQL a location-based Question & Answer website and mobile app that uses social networks to help people get and give answers to any question about any place in the world.
Today in a blog post eBay announced the acquisition of Boston-based WHERE, a local search app and a location-based advertising network. Terms of the acquisition were not disclosed but a price of $135 million in cash surfaced in some reports. WHERE has around 100 employees and raised $20 million from venture funds. the company had been profitable for about 18 months.
“Local commerce companies like WHERE are blurring the lines between in-store and online shopping“, wrote Amanda Pires, Senior Director global communications at PayPal. “By giving people hyper-local, relevant retailer information and deals on their mobile phones, we see a huge opportunity for local merchants to reach more buyers, and for consumers to get more choice and value when they shop.“ “As a first step, we plan to integrate PayPal into the WHERE mobile app to make it even easier for PayPal customers to take advantage of the local deals. As John Donahoe said at analyst day, eBay Inc. is at the forefront of a new retail landscape, which is more convenient, more accessible, more local and – and more relevant to more consumers than ever before.“
The WHERE ad platform is serving around 2 Billion ads per month to 50 millions consumers across the United States. The WHERE mobile application has around 4 million active users across various platofrms: iPhone, Android and Blackberry.
付费偷看金额在0.1-10元之间
LOCQL a location-based Question & Answer website and mobile app that uses social networks to help people get and give answers to any question about any place in the world.
http://loqize.me is a location-based Q&A platform to get and give local advice.
http://logize.me 又一个新推出的基于地理位置的问答平台,目前还在内测中。
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可以结合。
正如@谌斌 所言,LBS和问答服务结合的话需要由空间轴来联系起来。而@微蓝 提到的即时性也是非常重要的一方面,也就是时间轴。
其实问答只是话题层的一种形式,扩大一点范围思路会更多,也就是不局限于问答这种形式,扩展到大一些的层面。
我们分别从空间轴和时间轴看两个例子:
所以,基于位置可以做的事情还很多,商务层面,话题层面,用户关系层面,通讯层面都有想象空间。
Today in a blog post eBay announced the acquisition of Boston-based WHERE, a local search app and a location-based advertising network. Terms of the acquisition were not disclosed but a price of $135 million in cash surfaced in some reports. WHERE has around 100 employees and raised $20 million from venture funds. the company had been profitable for about 18 months.
“Local commerce companies like WHERE are blurring the lines between in-store and online shopping“, wrote Amanda Pires, Senior Director global communications at PayPal. “By giving people hyper-local, relevant retailer information and deals on their mobile phones, we see a huge opportunity for local merchants to reach more buyers, and for consumers to get more choice and value when they shop.“
“As a first step, we plan to integrate PayPal into the WHERE mobile app to make it even easier for PayPal customers to take advantage of the local deals. As John Donahoe said at analyst day, eBay Inc. is at the forefront of a new retail landscape, which is more convenient, more accessible, more local and – and more relevant to more consumers than ever before.“
The WHERE ad platform is serving around 2 Billion ads per month to 50 millions consumers across the United States. The WHERE mobile application has around 4 million active users across various platofrms: iPhone, Android and Blackberry.
http://www.gpsbusinessnews.com/eBay-Acquires-WHERE_a2975.html?preaction=nl&id=8136168&idnl=88336&
如果是做这样的问答,一方面要求产品能准确定位并有很好的消息推送机制。另一方面需要用户积极贡献有价值的内容。
感觉“时效性”是很重要的一点。
到一个陌生地点,看着地图上都有谁到过这里,然后向他们提问,“hi,哥们,你知道三里屯最正点的妹子都在哪些酒吧么?”
在位置问答中,需求是很关键的,类似20年的问路,需求是无限巨大的,只是收费模式很难定位。
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